Visibility report for www.zendesk.com
https://www.zendesk.com/
5 pages analyzed•Scanned Feb 26, 2026, 04:48 PM186d old — rescan
Scanned from an EU (Germany) data center — geo-adaptive sites may serve a European locale.
Key content is invisible to AI crawlers
GPTBot, ClaudeBot, CCBot and other non-rendering AI bots fetch raw HTML and stop — anything injected by JavaScript is invisible to them.
- ·9 headings are loaded via JavaScript
Fix: server-render or pre-render the affected content so it appears in the initial HTML response.
How each LLM sees your site
Score per AI product, 0–100Scores diverge because robots.txt access, JavaScript rendering, content freshness and firewall rules differ per product. Each card shows the crawlers by role — the search bot is the visibility gate; blocking a training bot is a policy choice, not a failure.
Reads raw HTML only — JavaScript-loaded content invisible
Reads raw HTML only — JavaScript-loaded content invisible
Reads raw HTML only — JavaScript-loaded content invisible
Rides Google's index, which renders JavaScript — sees full content
Reads raw HTML only — JavaScript-loaded content invisible
Reads raw HTML only — JavaScript-loaded content invisible
Visibility Breakdown
Top Issues
10 links have no anchor text
Googlebot uses anchor text to understand what the linked page is about. Without it, the link passes no topical relevance and those pages lose a ranking signal. If the link wraps an image, the image's alt text serves as the anchor text — make sure it's descriptive.
Found 40 elements with hidden content
Googlebot can detect content hidden via CSS (display:none, visibility:hidden) and may devalue or completely ignore it. Google has historically penalized sites that hide text from users as a form of cloaking. If this content is important for rankings, make it visible to users. If it's legitimately hidden (e.g., mobile menus), ensure critical SEO content isn't trapped inside.
9 links have no anchor text
Googlebot uses anchor text to understand what the linked page is about. Without it, the link passes no topical relevance and those pages lose a ranking signal. If the link wraps an image, the image's alt text serves as the anchor text — make sure it's descriptive.
Found 3 elements with hidden content
Googlebot can detect content hidden via CSS (display:none, visibility:hidden) and may devalue or completely ignore it. Google has historically penalized sites that hide text from users as a form of cloaking. If this content is important for rankings, make it visible to users. If it's legitimately hidden (e.g., mobile menus), ensure critical SEO content isn't trapped inside.
10 links have no anchor text
Googlebot uses anchor text to understand what the linked page is about. Without it, the link passes no topical relevance and those pages lose a ranking signal. If the link wraps an image, the image's alt text serves as the anchor text — make sure it's descriptive.
SEO Recommendations40 tips — not affecting visibility score
22 of 29 images missing alt text
Googlebot cannot "see" images — it relies entirely on alt text to understand what an image shows. Without it, images won't appear in Google Image Search, and the page loses keyword context that crawlers use for ranking. AI systems also depend on alt text when describing page content. Add descriptive alt text to every meaningful image.
Page is missing an H1 heading
Googlebot uses the H1 as a primary signal for the page's main topic. Without one, crawlers rely on the title tag alone, which weakens topical relevance. AI systems also look for the H1 to understand what the page is fundamentally about. Add a single, descriptive H1 that reflects the page's primary content.
28 of 30 images missing alt text
Googlebot cannot "see" images — it relies entirely on alt text to understand what an image shows. Without it, images won't appear in Google Image Search, and the page loses keyword context that crawlers use for ranking. AI systems also depend on alt text when describing page content. Add descriptive alt text to every meaningful image.
Page is missing a meta description
Without a meta description, Google auto-generates a snippet from your page content — which is often a poor, out-of-context fragment. A well-written description (150–160 characters) gives you control over what appears in search results and significantly improves click-through rates.
61 of 89 images missing alt text
Googlebot cannot "see" images — it relies entirely on alt text to understand what an image shows. Without it, images won't appear in Google Image Search, and the page loses keyword context that crawlers use for ranking. AI systems also depend on alt text when describing page content. Add descriptive alt text to every meaningful image.
Page load time is slow (4.2s)
Googlebot allocates a limited time budget per page. Slow pages risk incomplete crawling — content that loads after Googlebot's budget expires won't be indexed. This also hurts Core Web Vitals, which directly affect search rankings. Optimize server response time and reduce render-blocking resources.
Structured data block is missing @type property
Googlebot ignores structured data without an @type — it can't determine what kind of entity you're describing. Without @type, the entire JSON-LD block is wasted and won't generate any rich results. Add the appropriate @type (e.g., "Article", "Product", "Organization").
Page has H2 headings but no H1
Crawlers expect a logical heading hierarchy starting with H1. Jumping straight to H2 signals a broken document structure, which can confuse Googlebot's content parsing and reduce the page's topical clarity. Add an H1 that summarizes the page, then use H2s for sections beneath it.
Page load time is slow (3.5s)
Googlebot allocates a limited time budget per page. Slow pages risk incomplete crawling — content that loads after Googlebot's budget expires won't be indexed. This also hurts Core Web Vitals, which directly affect search rankings. Optimize server response time and reduce render-blocking resources.
Structured data block is missing @type property
Googlebot ignores structured data without an @type — it can't determine what kind of entity you're describing. Without @type, the entire JSON-LD block is wasted and won't generate any rich results. Add the appropriate @type (e.g., "Article", "Product", "Organization").
43 of 98 images missing alt text
Googlebot cannot "see" images — it relies entirely on alt text to understand what an image shows. Without it, images won't appear in Google Image Search, and the page loses keyword context that crawlers use for ranking. AI systems also depend on alt text when describing page content. Add descriptive alt text to every meaningful image.
Page load time is slow (4.4s)
Googlebot allocates a limited time budget per page. Slow pages risk incomplete crawling — content that loads after Googlebot's budget expires won't be indexed. This also hurts Core Web Vitals, which directly affect search rankings. Optimize server response time and reduce render-blocking resources.
Structured data block is missing @type property
Googlebot ignores structured data without an @type — it can't determine what kind of entity you're describing. Without @type, the entire JSON-LD block is wasted and won't generate any rich results. Add the appropriate @type (e.g., "Article", "Product", "Organization").
Title is too long (69 characters)
Google truncates titles longer than ~60 characters in search results, replacing the end with an ellipsis. This can cut off important keywords and reduce click-through rates. Move your most important keywords to the front and keep the title under 60 characters.
Page load time is slow (4.1s)
Googlebot allocates a limited time budget per page. Slow pages risk incomplete crawling — content that loads after Googlebot's budget expires won't be indexed. This also hurts Core Web Vitals, which directly affect search rankings. Optimize server response time and reduce render-blocking resources.
+ 25 more tips in the Issues tab.
Want to check your own website?
This site scored 78 — sites we've scanned in the last 90 days average around 72. Check where yours lands.
See what Google and AI crawlers see on your site. Free to try.
Scan Your Website Free