Visibility report for stripe.com

https://stripe.com/

5 pages analyzed•Scanned Feb 26, 2026, 05:08 PM231d old — rescan

Scanned from an EU (Germany) data center — geo-adaptive sites may serve a European locale.

Google
70
B - Good

Can Google read it

AI answers

Does ChatGPT name you?

Not checked

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OpenAI with web search; not consumer ChatGPT rankings.

5
Pages Scanned
0
Critical Issues
14
Warnings
37
SEO Tips

Key content is invisible to AI crawlers

GPTBot, ClaudeBot, CCBot and other non-rendering AI bots fetch raw HTML and stop — anything injected by JavaScript is invisible to them.

  • ·24 headings are loaded via JavaScript
  • ·69 of 115 images are loaded via JavaScript

Fix: server-render or pre-render the affected content so it appears in the initial HTML response.

How each LLM sees your site

Score per AI product, 0–100

Scores diverge because robots.txt access, JavaScript rendering, content freshness and firewall rules differ per product. Each card shows the crawlers by role — the search bot is the visibility gate; blocking a training bot is a policy choice, not a failure.

ChatGPTOpenAI86

Reads raw HTML only — JavaScript-loaded content invisible. Unverified: our probe was refused or failed, so real crawler access may differ

Couldn't verify
OAI-SearchBotsearchGPTBottrainingChatGPT-Userlive fetch
ClaudeAnthropic60

Could not verify robots.txt permission for this crawler

Couldn't verify
Claude-SearchBotsearchClaudeBottrainingClaude-Userlive fetch
Improve Claude visibility →
Perplexity86

Reads raw HTML only — JavaScript-loaded content invisible. Unverified: our probe was refused or failed, so real crawler access may differ

Couldn't verify
PerplexityBotsearchPerplexity-Userlive fetch
GeminiGoogle70

Rides Google's index, which renders JavaScript — sees full content

Google-Extendedtraining
Improve Gemini visibility →
Common Crawl86

Reads raw HTML only — JavaScript-loaded content invisible. Unverified: our probe was refused or failed, so real crawler access may differ

Couldn't verify
CCBottraining
Apple IntelligenceApple86

Reads raw HTML only — JavaScript-loaded content invisible. Unverified: our probe was refused or failed, so real crawler access may differ

Couldn't verify
Applebot-Extendedtraining

Visibility Breakdown

Rendering98
Crawler Access100
Indexability99
Performance100
Content Visibility89

Top Issues

Affects your score

WarningVisibilityContent

Page appears to use infinite scroll or lazy loading

Googlebot doesn't scroll your page — it only sees content present in the initial viewport and DOM. Everything below the infinite scroll trigger point is invisible to crawlers unless it's pre-rendered in the HTML. Implement paginated URLs (e.g., /page/2, /page/3) with proper links between them so Googlebot can discover all content.

WarningVisibilityLinks

27 links have no anchor text

Googlebot uses anchor text to understand what the linked page is about. Without it, the link passes no topical relevance and those pages lose a ranking signal. If the link wraps an image, the image's alt text serves as the anchor text — make sure it's descriptive.

WarningVisibilityContent

Page has 19 modal/dialog elements

Googlebot doesn't click buttons or interact with your page. Content hidden behind modals is effectively invisible to crawlers — it won't be indexed or contribute to rankings. Move important text, links, and headings to the main page content. If modals contain forms or secondary info, that's fine.

WarningVisibilityContent

Page appears to use infinite scroll or lazy loading

Googlebot doesn't scroll your page — it only sees content present in the initial viewport and DOM. Everything below the infinite scroll trigger point is invisible to crawlers unless it's pre-rendered in the HTML. Implement paginated URLs (e.g., /page/2, /page/3) with proper links between them so Googlebot can discover all content.

WarningVisibilityLinks

27 links have no anchor text

Googlebot uses anchor text to understand what the linked page is about. Without it, the link passes no topical relevance and those pages lose a ranking signal. If the link wraps an image, the image's alt text serves as the anchor text — make sure it's descriptive.

SEO Recommendations37 tips — not affecting visibility score
Tip

Title is too short (28 characters)

Short titles waste valuable SERP real estate. Google displays up to ~60 characters — a longer, keyword-rich title gives crawlers more context about the page and improves click-through rates. Aim for 50–60 characters.

Tip

Page has 135 H1 headings

Multiple H1s dilute the topical signal for crawlers. Googlebot uses heading hierarchy to understand content structure — when multiple H1s compete, it's unclear which represents the page's primary topic. Use a single H1 for the main topic and H2s for subtopics.

Tip

8 of 54 images missing alt text

Googlebot cannot "see" images — it relies entirely on alt text to understand what an image shows. Without it, images won't appear in Google Image Search, and the page loses keyword context that crawlers use for ranking. AI systems also depend on alt text when describing page content. Add descriptive alt text to every meaningful image.

Tip

Found 18 elements with hidden content

Googlebot can detect content hidden via CSS (display:none, visibility:hidden) and may devalue or completely ignore it. Google has historically penalized sites that hide text from users as a form of cloaking. If this content is important for rankings, make it visible to users. If it's legitimately hidden (e.g., mobile menus), ensure critical SEO content isn't trapped inside.

Tip

Page has 2 H1 headings

Multiple H1s dilute the topical signal for crawlers. Googlebot uses heading hierarchy to understand content structure — when multiple H1s compete, it's unclear which represents the page's primary topic. Use a single H1 for the main topic and H2s for subtopics.

Tip

35 of 40 images missing alt text

Googlebot cannot "see" images — it relies entirely on alt text to understand what an image shows. Without it, images won't appear in Google Image Search, and the page loses keyword context that crawlers use for ranking. AI systems also depend on alt text when describing page content. Add descriptive alt text to every meaningful image.

Tip

Structured data block is missing @type property

Googlebot ignores structured data without an @type — it can't determine what kind of entity you're describing. Without @type, the entire JSON-LD block is wasted and won't generate any rich results. Add the appropriate @type (e.g., "Article", "Product", "Organization").

Tip

Found 11 elements with hidden content

Googlebot can detect content hidden via CSS (display:none, visibility:hidden) and may devalue or completely ignore it. Google has historically penalized sites that hide text from users as a form of cloaking. If this content is important for rankings, make it visible to users. If it's legitimately hidden (e.g., mobile menus), ensure critical SEO content isn't trapped inside.

Tip

Page has 2 H1 headings

Multiple H1s dilute the topical signal for crawlers. Googlebot uses heading hierarchy to understand content structure — when multiple H1s compete, it's unclear which represents the page's primary topic. Use a single H1 for the main topic and H2s for subtopics.

Tip

35 of 40 images missing alt text

Googlebot cannot "see" images — it relies entirely on alt text to understand what an image shows. Without it, images won't appear in Google Image Search, and the page loses keyword context that crawlers use for ranking. AI systems also depend on alt text when describing page content. Add descriptive alt text to every meaningful image.

Tip

Structured data block is missing @type property

Googlebot ignores structured data without an @type — it can't determine what kind of entity you're describing. Without @type, the entire JSON-LD block is wasted and won't generate any rich results. Add the appropriate @type (e.g., "Article", "Product", "Organization").

Tip

Found 11 elements with hidden content

Googlebot can detect content hidden via CSS (display:none, visibility:hidden) and may devalue or completely ignore it. Google has historically penalized sites that hide text from users as a form of cloaking. If this content is important for rankings, make it visible to users. If it's legitimately hidden (e.g., mobile menus), ensure critical SEO content isn't trapped inside.

Tip

Page has 62 H1 headings

Multiple H1s dilute the topical signal for crawlers. Googlebot uses heading hierarchy to understand content structure — when multiple H1s compete, it's unclear which represents the page's primary topic. Use a single H1 for the main topic and H2s for subtopics.

Tip

39 of 115 images missing alt text

Googlebot cannot "see" images — it relies entirely on alt text to understand what an image shows. Without it, images won't appear in Google Image Search, and the page loses keyword context that crawlers use for ranking. AI systems also depend on alt text when describing page content. Add descriptive alt text to every meaningful image.

Tip

Found 6 elements with hidden content

Googlebot can detect content hidden via CSS (display:none, visibility:hidden) and may devalue or completely ignore it. Google has historically penalized sites that hide text from users as a form of cloaking. If this content is important for rankings, make it visible to users. If it's legitimately hidden (e.g., mobile menus), ensure critical SEO content isn't trapped inside.

+ 22 more tips in the Issues tab.

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