Visibility report for stripe.com
https://stripe.com/
5 pages analyzed•Scanned Feb 26, 2026, 05:08 PM121d old — rescan
AI crawlers see only 100% of your content
GPTBot, ClaudeBot, CCBot and other non-rendering AI bots fetch raw HTML and stop — anything injected by JavaScript is invisible to them.
- ·24 headings are loaded via JavaScript
- ·69 of 115 images are loaded via JavaScript
Fix: server-render or pre-render the affected content so it appears in the initial HTML response.
How each LLM sees your site
Score per AI product, 0–100Every LLM sees a partial version of your site
Reads raw HTML only — JavaScript-loaded content invisible. None of these crawlers execute JavaScript, so they all read the same raw HTML.
Visibility Breakdown
Top Issues
Found 18 elements with hidden content
Googlebot can detect content hidden via CSS (display:none, visibility:hidden) and may devalue or completely ignore it. Google has historically penalized sites that hide text from users as a form of cloaking. If this content is important for rankings, make it visible to users. If it's legitimately hidden (e.g., mobile menus), ensure critical SEO content isn't trapped inside.
Page appears to use infinite scroll or lazy loading
Googlebot doesn't scroll your page — it only sees content present in the initial viewport and DOM. Everything below the infinite scroll trigger point is invisible to crawlers unless it's pre-rendered in the HTML. Implement paginated URLs (e.g., /page/2, /page/3) with proper links between them so Googlebot can discover all content.
27 links have no anchor text
Googlebot uses anchor text to understand what the linked page is about. Without it, the link passes no topical relevance and those pages lose a ranking signal. If the link wraps an image, the image's alt text serves as the anchor text — make sure it's descriptive.
Found 11 elements with hidden content
Googlebot can detect content hidden via CSS (display:none, visibility:hidden) and may devalue or completely ignore it. Google has historically penalized sites that hide text from users as a form of cloaking. If this content is important for rankings, make it visible to users. If it's legitimately hidden (e.g., mobile menus), ensure critical SEO content isn't trapped inside.
Page has 19 modal/dialog elements
Googlebot doesn't click buttons or interact with your page. Content hidden behind modals is effectively invisible to crawlers — it won't be indexed or contribute to rankings. Move important text, links, and headings to the main page content. If modals contain forms or secondary info, that's fine.
SEO Recommendations33 tips — not affecting visibility score
35 of 40 images missing alt text
Googlebot cannot "see" images — it relies entirely on alt text to understand what an image shows. Without it, images won't appear in Google Image Search, and the page loses keyword context that crawlers use for ranking. AI systems also depend on alt text when describing page content. Add descriptive alt text to every meaningful image.
35 of 40 images missing alt text
Googlebot cannot "see" images — it relies entirely on alt text to understand what an image shows. Without it, images won't appear in Google Image Search, and the page loses keyword context that crawlers use for ranking. AI systems also depend on alt text when describing page content. Add descriptive alt text to every meaningful image.
1 of 1 images missing alt text
Googlebot cannot "see" images — it relies entirely on alt text to understand what an image shows. Without it, images won't appear in Google Image Search, and the page loses keyword context that crawlers use for ranking. AI systems also depend on alt text when describing page content. Add descriptive alt text to every meaningful image.
Page load time is very slow (30.2s)
Googlebot allocates a limited time budget per page. At over 5 seconds, content that hasn't loaded yet may never be indexed. Extremely slow pages also fail Core Web Vitals thresholds, which directly affect search rankings. Compress images, minify CSS/JS, and enable server-side caching.
Page takes 30.2s to fully load
At over 10 seconds, Googlebot will almost certainly time out before seeing all your content. Any text, links, or images that haven't loaded by then simply won't exist in Google's index. Optimize images, reduce JavaScript bundles, and defer non-critical resources to get content visible within Google's 5-second render budget.
Page failed to load within 30 seconds
The page took too long to load for our crawler. This could mean the site is down, extremely slow, or blocking automated browsers. If the site loads normally in your browser, it may be using bot protection that prevents crawlers from accessing it.
Title is too short (28 characters)
Short titles waste valuable SERP real estate. Google displays up to ~60 characters — a longer, keyword-rich title gives crawlers more context about the page and improves click-through rates. Aim for 50–60 characters.
Page has 135 H1 headings
Multiple H1s dilute the topical signal for crawlers. Googlebot uses heading hierarchy to understand content structure — when multiple H1s compete, it's unclear which represents the page's primary topic. Use a single H1 for the main topic and H2s for subtopics.
8 of 54 images missing alt text
Googlebot cannot "see" images — it relies entirely on alt text to understand what an image shows. Without it, images won't appear in Google Image Search, and the page loses keyword context that crawlers use for ranking. AI systems also depend on alt text when describing page content. Add descriptive alt text to every meaningful image.
Page has 2 H1 headings
Multiple H1s dilute the topical signal for crawlers. Googlebot uses heading hierarchy to understand content structure — when multiple H1s compete, it's unclear which represents the page's primary topic. Use a single H1 for the main topic and H2s for subtopics.
Structured data block is missing @type property
Googlebot ignores structured data without an @type — it can't determine what kind of entity you're describing. Without @type, the entire JSON-LD block is wasted and won't generate any rich results. Add the appropriate @type (e.g., "Article", "Product", "Organization").
Page has 2 H1 headings
Multiple H1s dilute the topical signal for crawlers. Googlebot uses heading hierarchy to understand content structure — when multiple H1s compete, it's unclear which represents the page's primary topic. Use a single H1 for the main topic and H2s for subtopics.
Structured data block is missing @type property
Googlebot ignores structured data without an @type — it can't determine what kind of entity you're describing. Without @type, the entire JSON-LD block is wasted and won't generate any rich results. Add the appropriate @type (e.g., "Article", "Product", "Organization").
Page has 62 H1 headings
Multiple H1s dilute the topical signal for crawlers. Googlebot uses heading hierarchy to understand content structure — when multiple H1s compete, it's unclear which represents the page's primary topic. Use a single H1 for the main topic and H2s for subtopics.
39 of 115 images missing alt text
Googlebot cannot "see" images — it relies entirely on alt text to understand what an image shows. Without it, images won't appear in Google Image Search, and the page loses keyword context that crawlers use for ranking. AI systems also depend on alt text when describing page content. Add descriptive alt text to every meaningful image.
+ 18 more tips in the Issues tab.
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