By BotView · Updated
AEO, GEO and SEO: what is different?
SEO focuses on discoverability in search results. AEO focuses on answering a user’s question, including generated answers and other direct-answer experiences. GEO is commonly used for visibility in generative AI answers. The terms overlap, and vendors do not use them consistently.
The practical work includes accessible pages, accurate business details, clear answers and trustworthy evidence. Google says its established SEO practices remain relevant to its AI features. AEO is not a replacement for an indexable, useful website.
Measure discovery separately from company descriptions
“Which tools help me check AI crawler access?” tests discovery. “What does BotView do?” names the business, so a mention is expected. Combining those answers into one visibility percentage would hide an important difference.
BotView proposes both kinds of questions and lets you edit them before running. It uses OpenAI API answers with web search, labels mentions and citations, and keeps original evidence so you can assess the result. It does not sample real customers’ ChatGPT sessions.
An AEO report should show its working
Look for the exact question, provider/model, date, locale, original answer and links to sources. Distinguish unsuccessful requests from successful answers that omit your company. Treat ambiguous name matches as uncertain.
BotView’s AI feedback report supplies this evidence and suggests what to investigate next. Its separate crawler report identifies robots.txt rules, response problems and JavaScript-dependent content. A missing brand mention alone does not diagnose a technical problem.
Useful improvements without citation promises
Write pages around real customer decisions. Explain your service area, offering, pricing conditions and relevant experience. Support claims with genuine examples or sources, and fix misleading or outdated business descriptions.
Structured data should match the visible page. Avoid invented statistics, fake reviews, keyword repetition and forced brand mentions. A clear answer is easier for a person to verify; whether an AI system selects it still needs observation.
Start with a small, repeatable assessment
Choose a handful of relevant discovery and branded questions. Save the results, inspect inaccurate claims, and check crawler access independently. Repeat identical questions to learn how much the answers vary.
Pro includes 20 AI answer checks and 50 crawler scans for $9/month. One completed answer uses one check, including an answer with no company mention. Failed answers are refunded. Allowances reset on UTC calendar months without rollover.
Your next step · Pro
Does ChatGPT recommend your business?
We put the questions your customers ask to OpenAI with web search, then show whether you're named, who is recommended instead, and the sources the answers used.
- Your business: named or missing, and what the answer gets right or wrong.
- Your competitors: who appears instead, and the reasons the answer gives.
- Your next steps: the cited sources, so you can see which pages and listings to improve.
$9/month · 20 AI checks + 50 crawler scans · Cancel anytime
Start with a five-question analysis (5 checks). Rerun a question for 1 check. Answers come from the OpenAI API with web search, not consumer ChatGPT sessions; they are sampled answers, not measured rankings.
Common questions
Does BotView use LLMs to give feedback?
Yes. AI Answer Check runs selected questions through the OpenAI API with web search to show how an LLM describes or mentions your company. BotView adds evidence-linked reading guidance; verify model claims against the original sources.
Is an AEO score the same as appearing in ChatGPT?
No. A crawler or content score describes checks performed on a page. An AI answer report records the answers to selected questions. Neither establishes universal ChatGPT visibility.
Can I start without paying?
Yes. BotView offers free crawler checks and a free plan with 20 scans per month. Running AI questions requires Pro or Agency.